Skeleton Layout

Image 1

*Instead of a Pier it will be Stratford Bridge

Image 2

*Two female models in the final shoot

In Image 1, I decided to layout the title along the top left and the logo in the top right this is so audiences are able to view the brand straightaway I wanted the models to be in the centre and be enlarged so they are able to promote the products properly. I placed the bottle between the two models in the middle and the tagline along the bottom of the advertisement in Image 1. As this is a skeleton layout it is different to my final layout but I used this for my audience research to see what can be improved and to include the constructive criticism in my final layout. In my original design layout I planned for the models to stand on a bridge and to have a view in the background but the sole focus is on the model. The bottle should be placed near the model so viewers and audiences are able to see what they are buying and also the selling points will be enlarged to try and promote the brand 'Wave'. 

In Image 2, I decided to go for a similar layout and place the title along the top and this time with the 'Wave' logo I produced I decided to place the logo top left and I enlarged it so audiences are able to notice it. The bottle was placed beside the models and the tagline was again placed along the bottom. This time I included selling points and social media links to give my brand and either more urban vibe. In my original design I planned there to be two female models and for them to stand against a wall but still position the logo, tagline and social media links in the same place.